- All
- Product Management
- News
- Introduction
- Enterprise outlets
- FAQ
- Enterprise Video
- Enterprise Atlas
Acumen Research and Consulting: It is expected that the global probiotic market will reach a value of 78 billion USD by 2026.
A report by Acumen Research and Consulting in June predicts that the probiotic market will reach approximately $78 billion by 2026. In addition to conventional probiotic dairy products, there are many innovative developments in other probiotic categories. We have observed that in the international market, besides conventional dairy products, probiotics have many innovative 'uses', such as probiotic juices, chocolates, cookies, and puffs. For example, Qwrkee (a UK-based plant-based startup by Vishal Madhu) launched a probiotic snack, Qwrkee Puffs, in August.
It is made from three main ingredients: pea protein, fava beans, and sorghum, with each 100 grams of 'puff' containing 5 billion probiotics. It utilizes advanced technology to maintain probiotic activity during the production process at a high temperature of 200°C.
Around October, the organic brand Purella Super Foods launched probiotic cookies containing up to 10 billion GBI-30 natural strains, which can enhance the immune and digestive systems.
In contrast, probiotic foods in our country seem to lack 'imagination', with fermented dairy products accounting for 78.4% of the overall probiotic market. We might as well 'seek inspiration from afar' by looking at innovative probiotic foods from abroad.
The global probiotic market will reach 400 billion yuan; understanding the market is crucial for making strategic moves.
With the increasing awareness of food health among people, the global probiotic market has seen significant growth. The Probiotic Market report published in Allied Market Research in 2018 predicted that the global probiotic market would reach $57.4 billion (approximately 403.7 billion yuan) by 2022, with a compound annual growth rate of 7.7% from 2016 to 2022.
Probiotics not only enhance the overall flavor of food but also contribute to digestive health, increasingly appearing as a supplementary ingredient in food and beverages.
According to the classification by market consulting firm Grand View Research, the probiotic market can be divided into three categories:Probiotic food and beveragesProbiotic dietary supplementsand probiotic animal feed. Probiotic food and beverages can be further divided into dairy products, non-dairy products, grains, baked goods, fermented meats, and dried probiotic foods. Dietary supplements are categorized into food supplements, nutritional supplements, specialty nutrients, and infant formula.In terms of application, as functional probiotic foods and beverages become increasingly popular among consumers, the food and beverage market dominates the entire probiotic market and is expected to become the largest source of revenue. It is anticipated that from 2018 to 2023, the food and beverage sector will occupy a major position in the global probiotic market.
In terms of regional distribution, we see that consumers in the Asia-Pacific region are very aware of the health benefits of probiotics. China and Japan are the largest probiotic markets in the region, while the markets in Australia and New Zealand are the fastest-growing areas, with a compound annual growth rate of 13.3%. As governments in Asia-Pacific countries increasingly focus on the health and productivity of farm animals, there are also significant opportunities for animal probiotic products, especially probiotic feed.
Now let's look at the domestic probiotic market. In 2017, the market size of the probiotic industry in our country reached 46 billion yuan, and it is expected to grow to 89.6 billion yuan by 2022, with an average annual growth rate of about 14%, indicating a period of rapid growth. Currently, the upstream raw materials are monopolized by a few companies such as DuPont from the United States and Chr. Hansen from Denmark, while the downstream industry has a wide range of application scenarios.
In terms of categories, high-end brands in dietary supplements include Newman's Own, Biostime, Zhongyi Enterprise, and Angli No. 1, which mostly use imported strains. In the food and beverage sector, probiotics are mainly used in dairy products such as yogurt and lactic acid drinks, as well as in probiotic melt-in-your-mouth candies and gummies, with little differentiation in flavor, while there are still gaps in snacks and other beverage categories.
From the perspective of target audience and efficacy, besides dairy products suitable for all ages, other probiotic foods currently mainly target
infants and children, with effects primarily focused on aiding digestion and supplementing nutrition. With social development, the population of sub-healthy individuals and the elderly will continue to increase, presenting a huge market opportunity for probiotic foods.，功效以助消化、补充营养为主。随着社会发展，亚健康人群、中老年人群会持续增加，益生菌食品面临巨大的市场机会。
Global, probiotics, market, food, supplements, dairy products, food and beverages, drinks, population
Related News
Copyright 2024 © Tianjin InnoOrigin Biological Biotechnology Co., Ltd.
